Simply, Truth.

Reality always wins.

Truth is something that isn't very valued in the world. "Misinformation", organizations and humanity's inherent nature rails against speaking truth. Human nature cares more about speaking "truths" that is established through tribal norms, natural competition over resources, mating selection bias, hierarchy, and other things.

Truth = Reality, and reality always wins. Simply put, some truths are naturally hidden: secret. Those who embrace reality must make truth the priority in life in order to win. Those who accept this have permission to speak with me.